Boom Gum
I think many of us in childhood (and some still) loved to blow bubbles from chewing gum and watch them burst. This image formed the basis for BOOM GUM – a bubble gum blowing up, as if it is about to burst.
The vibrant colors grab attention and make the packaging bright and visible. The colors of the inscription refer to the taste of the gum.
The vibrant colors grab attention and make the packaging bright and visible. The colors of the inscription refer to the taste of the gum.
Gum packaging
Naming
Packaging
Animation
